E-COMMERCE APPS TO LEVEL UP BUSINESSES

The sky is the limit for mobile eCommerce app companies. If you want your brand and website to be relevant in the years to come, you absolutely must develop a mobile eCommerce app. Here’s why:

 

1. Mobile Commerce is on the rise

Mobile device sales have totally taken over the eCommerce industry. 

67% of all eCommerce sales worldwide are from mobile devices. 

Within the next two years, mobile commerce apps will control 73% of all eCommerce sales worldwide. 

People are used to shopping from mobile devices. It’s just so much more convenient than sitting down at a computer. Our phones are always just a hand’s width away, which isn’t always the case with a laptop or desktop computer.

As mobile sales continue to trend upward in the coming years, the best way for your eCommerce website to get its share of the pie is to develop a mobile app.

 

2. Gain a competitive advantage

On the other hand, developing a mobile eCommerce app early gives you an advantage over other websites without one. 

If a customer is torn between your website and a competitor’s, the app gives them a reason to be more likely to buy from you. 

The only way to truly retain your customer is to provide that shopping experience with a mobile commerce app.

Here’s something else to consider. A mobile app gives you a competitive advantage today, but that won’t be the case forever. In the coming time, everyone will have a mobile commerce app. So it’s in your interest to create one now. That way, you’ll have a head start over everyone else who was late to the party.

 

3. Higher Conversion Rates

Tracking conversions is a good place to start. 

If you look at the website and app numbers side by side, the app is obviously the clear winner.

Consumers view 286% more products and add 85% more items to their cart when they shop through an app, as opposed to a mobile browser. 

This is great because it means better visibility for your brand and products. A customer may decide they want more than they originally wanted, but we’ll talk about that in detail later.

As you can see in the graph, mobile apps convert 130% more than mobile websites.

 

4. Increase Average Order Value

We’ve realized that a mobile app improves the user experience and increases conversion rates. But those aren’t the only monetary benefits of an app for your eCommerce website.

A mobile app will also increase your average order value (AOV). 

It’s easier for people to browse when they shop through a mobile app. This gives them more opportunity to look at what you have to offer. 

Mobile apps have a higher average order value than desktop screens and mobile browsers.

Our platform makes it quick and easy for anyone to build an app, regardless of their technical skills. 

If you need help or would like us to build an app for you, just let us know. We’ll be happy to provide as much support as you need.